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The company鈥檚 principle philosophies are a fusion of robust technology solutions, strong aesthetic communication and above all commercial strategy. Our number one and primary objective; real world results. To achieve this we defined the 4 Pillars of Digital Success, a model that has been taught at universities, published in various marketing books and refined over hundreds of client projects. While the platform complexity and communications have changed rapidly, the iterative approach to commercialisation still holds true today. The 4 pillars remain part of the team鈥檚 and our client鈥檚 macro competitive advantage.