The Foreign Trade Association of German Retailers (BGA) is a key organization representing the interests of German retailers engaged in international trade. It provides a platform for its members to address issues related to cross-border commerce, including regulatory, logistical, and market access challenges. The BGA supports its members through advocacy, information dissemination, and networking opportunities, aiming to foster a competitive and efficient retail environment on a global scale. The association plays a crucial role in shaping trade policies and facilitating dialogue between retailers and governmental bodies.