Nihonbashi Hamacho is a town with an eclectic charm, where long standing locals and well-established stores and businesses have coexisted for generations. The tranquil atmosphere of the Sumida riverside, together with Hamacho Park's abundant nature, make it a delightful area to live in. This atmosphere, along with it being very conveniently located, have played a major role in attracting many new stores and residents to the area, which is expected to continue growing in the future.