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Hong Fa International Co., Ltd. was established in Thailand in 1994, partnering with SIVANNA, a French cosmetic company aiming to enhance its presence in the Asian market under the Hong Fa brand. Focusing on quality at a reasonable price, Hong Fa gained popularity in Thailand's wholesale market. It introduced various cosmetic lines, becoming the first to import FDA-certified products. Registering trademarks such as MOLLY MINX, LOLA, DORA, KAKA, and VOVII, Hong Fa began advertising in popular Thai magazines, prioritizing product quality over extravagant marketing expenses. Sourcing ingredients from reputable sources globally, including Europe, the US, Japan, and Taiwan, Hong Fa ensures product safety and efficacy. With a commitment to innovation and customer satisfaction, Hong Fa expanded its market presence to countries like Taiwan, New Zealand, China, and Australia, aiming to dominate the ASEAN market. Focused on continuous improvement, Hong Fa aims to lead the cosmetic industry by enhancing product quality and customer service to sustain company growth.