Al-Jabr Trading Company, dealers of Kia in KSA, has today announced the arrival of the K8 to KSA market. The first model to arrive following the rebirth of the Kia brand and one that exemplifies the automaker’s new purpose and ambitions for the future. The K8 represents a new model name for Kia and is the first to show the brand’s new design identity as well as the contemporary new Kia logo. The official launch of K8 in KSA market will take place on August 24, 2021. Aside from Korea, the car will be mainly sold in the GCC with KSA being the focus market.