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Ever since the beginning, we鈥檝e thrived on helping the automotive industry tackle big issues. Starting in the 1990s, the main challenge was vehicle theft, which at one point represented 20% of all crime. Insurance premiums shot up and many insurers stopped covering certain high-risk vehicles, forcing car makers to take the problem seriously. David Bell, Gareth Jones and David McClure had worked at various major car makers during this time and recognised that traditional engineering methods were not enough. These three engineers began thinking outside of the box: visiting prisons to interview convicted car thieves and reverse-engineering commonly-used theft tools to identify countermeasures. Seeing their research, major OEMs contacted them for support. They founded SBD Automotive in 1997 (at that time Secured by Design) to help apply these lessons.