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Volvo Cars (Swedish: Volvo personvagnar), stylized as VOLVO, is a Swedish car brand. The company is headquartered in Torslanda, Gothenburg, Sweden. The company produces and markets SUVs, station wagons, hatchbacks, sedans and small executive sedans. The Volvo Group was founded in 1927 as a subsidiary of the bearing manufacturer, SKF. When AB Volvo began listing on the Stockholm Stock Exchange in 1935, SKF sold most of the AB Volvo shares they held. Volvo cars are marketed as safe, sturdy and reliable, while emphasizing Swedish culture and design.